Monday, 21 May 2012
Judge a book by its cover
The hoary old adage - "don't judge a book by its cover"- is a great piece of advice but one that's very hard to follow when more so than ever we have less time than ever to to make our decisions. Having a leisurely browse through the leafs of the pages in a book shop is an almost forgotten pleasure. Today's book browsing is more likely to be done from a computer screen when being distracted by incoming e-mails or Facebook conversations.
So now, we have to punch harder and come up with punchier titles and better graphics to convey the message in even less time.
As the Crow Dies can be bought here.